#AttentionSpan

Less Than a Goldfish.

Let’s keep this article short. Maybe not 140 characters short, but you can do this.

Studies have shown that our attention span as a generation is falling to 8 seconds – which is less than that of a goldfish (9 seconds). We opt for screen-based activities, rather than conventional reading. You only need to look as far as your phone for proof of this. Viral videos began on YouTube – averaging at 4 minutes and 12 seconds. Then Vine was born, reducing it down to 6 second clips and nowadays with the rise of GIFs, we’re just about managing 1-2 seconds of attention per media.

Still Reading?

Take a minute (if you can manage that) to look at your own behaviour. Did you drift off whilst reading this article? Pick up your phone to check your notifications? If so, try and practice concentrating on one task at once. In a world where multi-tasking is expected of us, it’s hard to simply focus on the task at hand, so start small. BUT, if you made it through this post in one sitting, then congratulations, you can successfully read 936 characters (that’s nearly seven tweets)!

 

 

Let me know if you made it through the post and what you thought!

 

If you want to test your attention span, try this: http://psychologytoday.tests.psychtests.com/take_test.php?idRegTest=3361

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